Vision and Mission
December 19, 2019

Vision & Mission Statement

"Vision" is a long-term view, describing how the organization aspires to be in the world in which it operates. Pembina Co-op's Vision Statement:

"Positively impacting our communities"

It is through this vision that Pembina Co-op aspires to do the following:

  • Promote engagement through a culture of teamwork, camaraderie and learning;
  • Be committed to developing meaningful careers for our employees;
  • Create a positive experience for our customers;
  • Be rooted in communities through local governance and strong financial performance;
  • Support community initiatives;
  • Respect diversity and continually strive towards inclusion;
  • Celebrate success.

The mission statement is a succinct description of the fundamental purpose of an organization, describing why it exists and what it does to achieve its vision. Pembina Co-op's mission is:

"To benefit our membership by growing business and community sustainably through cooperative principles"

Pembina Co-op values are the same as those from the Federated Co-operatives Limited (FCL):

Integrity. Excellence. Responsibility.

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